Exeter Web Designer
Freelance designer and WordPress developer in Exeter
Hello! I’m Sofi, a freelance web designer and developer based in Exeter. I create modern, beautiful websites that are not only easy to use and update but also built to stand the test of time. I offer advice on website best practices for usability and conversions, provide technical support, and handle content updates or site maintenance.
With over ten years of experience in the field, including six years in a senior-level agency role in Brighton, I’ve had the pleasure of producing work for clients worldwide, including CERN, Rizla, The Guardian, Lexus, and Amazon. As a former Creative Director, I’ve successfully managed various design projects from start to finish, ensuring a smooth website creation process.
Currently in my hometown of Exeter, I design and build responsive, bespoke websites for start-ups, small to medium-sized businesses, and also collaborate with agencies as a contractor or an extension of their team.
If you’re looking for a new website or would like a quote please feel free to fire me an email. If you’d like a quote please try to include a rough brief so I can give you a fair estimate. Include things like, how many pages you think you’ll need, what functionality (things like contacts forms, maps, downloadable assets etc). I cost projects on a time and effort basis so the more information you give me about what it is you need, the more accurate quote I can give you.
01
Plan
Planning and site architecture are crucial steps in determining the size of the site, how the pages will be linked, and the simplest navigation options. From this, we create a clear scope so everyone understands what we’re aiming to create and we’re all on the same page regarding the project’s size and expected outcomes.
02
Design
Now for the fun part! If you already have a designer, I can work with their files, or I can provide the full design service for you. I specialise in clean, modern web design based on solid user experience principles, ensuring your users can find the information they need, showcase your brand, and convert into paying customers.
03
Develop
I then develop the site from our static designs, testing it across different devices to ensure it works flawlessly on various screen sizes. While I typically use WordPress for my sites, I welcome all projects and am a capable front-end developer if you need to refresh a static or existing site or improve user experience on an existing platform.
Is WordPress right for you?
WordPress is one of the most popular Content Management Systems as it’s so easy to use and there’s pretty much zero upfront costs. You just need hosting and a designer or developer like me. Using a CMS like WordPress allows you to change the content and imagery on your website with ease so you don’t have to ask a developer for any changes or amends.
WordPress uses ‘themes’ to give you the look and feel or functionality you want for your website. You can either purchase an off-the-shelf theme, or work with a developer and create a custom theme (like me). Off-the-shelf themes are a quick way to get started but sometimes it can mean spending a lot of time setting everything up, reading the instructions and some rather fiddly tinkering to get your site looking how you want.
I’m here to take the stress out of WordPress and design modern, beautiful websites that are easy to use and update, with everything you need and nothing you don’t. My websites are responsive across tablet and mobile devices, lightweight, fast-loading and secure, they also include SEO modules to get you found on Google (other search engines are available…). I can offer advice on best practice for usability and conversions, plus provide technical support or take care of content and image updates.
